Fort Lauderdale, Florida – July 17, 2008 – Sidelines Sports Bar, in conjunction with Southern Wine & Spirits and Private Stock Spirits, has created its own imported vodka that rivals the best mass-produced premium brands. A select group of the city’s best bars and clubs were chosen by Private Stock Spirits, based in Connecticut, to launch their own private-labeled, high-quality vodka. The new Sidelines Sports Bar Vodka will be presented for tasting at a special Launch Party planned for early August.

Loyal Sidelines’ customers and discerning vodka drinkers can be assured that the finest distilleries throughout Europe and the world created these exceptionally smooth vodkas with a superbly clean finish. What sets this vodka apart from all the others in the category is a purity, smoothness and clean taste that only a “small batch” process can deliver.

A unique bottle design, made in France by Savergalss, a renowned glasswork company, has been elegantly labeled and branded with the Sidelines Sports Bar logo and name. Signature drinks made by Sidelines’ seasoned bartenders will also be available for tasting at the upcoming Launch Party. “At Sidelines, we try to offer our loyal fans and friends something new and different”, commented Laurie Whittaker, co-owner. She added, “We believe Sidelines’ new vodka will be a hit amongst our most savvy patrons!”

Private Stock Spirits, a Connecticut-based wholesaler and importer, works with leading liquor distributors and suppliers around the world to produce private label vodka brands for some of the best-of-class restaurants and clubs. They represent and assist companies to introduce, market, both on-premise and off-premise, and manage increased sales of these newly-branded vodka products.

Sidelines Sports Bar, with its 17 flat-screen TVs, 3 pool tables, 3 dartboards, and other videos games, continues to provide a fun, friendly and comfortable environment for gay men and women who enjoy all kinds of sports. The gay owned and operated club has rapidly become Fort Lauderdale’s premier gay sports bar. Sidelines Sports Bar is located at 2031-A Wilton Drive, Wilton Manors, Florida, 33305. Their telephone number is (954) 563-8001 or you can also visit them online at www.sidelinessports.com.

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If you'd like more information about Sidelines Sports Bar, please call Jennifer Morales at (305) 519-1876 or contact us.